Plug into an exclusive solar lead engine.
We built the campaign, ran the ads and we carry the spend. The moment a homeowner's ready, the lead passes to one installer - you. Never shared, never resold.
Every lead you buy, someone else is pocketing the spread.
A reseller buys traffic and sells you the result at a fixed price. When their ad costs drop, that gap is theirs - you never see a cent of it. When their costs rise, your price follows or your lead gets shared harder. You carry the market either way and you never own the upside. Pay-per-lead is a toll, not a partnership.
| Pay-per-lead marketplaces | Lead Gen Rentals | |
|---|---|---|
| Installers per lead | 3–5, simultaneously | 1 - yours |
| Who carries the ad spend | You, buried in the lead price | We do |
| When ad costs fall | They keep the spread. You pay the same. | You get more leads. Same fee. |
| When ad costs rise | Your price follows the market | We absorb it. Same fee. |
| How you're billed | Per lead, dud or not | Flat, per 30 days |
| Most you can pay per lead | Whatever they decide | $120 - capped by the floor |
| Proof of exclusivity | Their word | Named consent on the form |
| What you compete on | Speed of dial, then price | Nothing - nobody else has it |
You don't know what your leads were promised.
A marketplace lead comes out of a black box. Some ad you never saw, on a page you'll never see, making a claim you never approved - and then the homeowner lands on your phone expecting free panels and a government grant. That's not a bad lead. That's someone else's promise, and you're the one who has to walk it back.
You see the machine
Open the lot and look at it. The exact page a homeowner lands on, what it produced last month, what it costs us to run. No reseller will ever show you the ad that made your lead - because then you'd know why it doesn't close.
Sixty seconds, not six hours
The moment they submit, our AI texts them in your name and starts the conversation. The lead is warm when it reaches you - not because we filtered it, because we caught them while they still cared.
Scale without bidding against yourself
Need more than one asset produces? Take a second in the same area. We map the audiences and creative so they don't chase the same homeowner - and when they do overlap, we pay for it, not you.
Every lead goes to one installer only. Same mobile across two of our assets inside 30 days? First one's delivered, the second is binned - it doesn't count toward anyone's floor. Talk to us about multiple assets →
Three steps, then leads land.
Claim an asset
Tell us where you work. Pick an available asset for your area and it's locked to you the moment you claim it - that asset is yours alone, never shared.
We plug you in
A landing page and paid campaigns go live on our accounts and our budget. Nothing to set up, nothing to connect, live in days.
We're texting them in 60 seconds
The moment a homeowner submits, our AI texts them in your name and starts the conversation. Not in six hours, when they've forgotten they enquired. By the time the lead reaches your phone, it's warm.
"Exclusive" isn't a promise here. It's in the form.
Most lead companies ask you to trust that a lead is exclusive. We don't. Every homeowner consents to be contacted by your business, by name, at the moment they submit. There's nowhere else the lead can go.
The business name is written into every form we deploy for you, validated at launch and locked. One lead, one installer, on the record.
What you're actually buying.
You're hiring an always-on acquisition engine for your area. Volume moves with your market and the season - so we guarantee the floor, and let everything above it be a range instead of a promise we'd have to weasel out of.
Every cycle is a fixed 30 days. The lead range inside it is typical - some periods run higher, some lower. The window is fixed; the volume is a range, not a guarantee.
Every lead is yours and only yours, verified by the consent on the form. This part is a guarantee.
Month to month. Cancel before your next cycle starts and that's it - no exit fee, no notice period, no contract holding you in.
The floor is a guarantee. The rest is a range.
Every class has a minimum we commit to in writing. Miss it inside the 30 days and you don't chase us for it - one of two things happens, and you pick.
- 01We keep the campaign running at our cost until your floor lands. The clock stops, you don't pay more.
- 02Or you'd rather not wait - pro-rata refund on every lead we came up short, at the floor rate. Your call, not ours.
One trade. One area. One installer.
- One asset, yours alone - never shared
- Landing page + ads, pre-built capturing leadflow
- We carry 100% of the ad spend
- Named-consent leads, texted in 60 seconds
- Month to month - cancel any time
- Everything in Starter
- Roughly 2× the ad budget behind your area
- Wider exclusive radius
- Lead dashboard + priority delivery
- Everything in Growth
- Region-wide exclusivity
- Roughly 3× the ad budget
- Fastest delivery + co-invest option
Running multiple trades or states? Book a call for custom →
The floor is guaranteed. The range above it is typical, not promised. Exclusivity is guaranteed and verified at capture.
The questions installers actually ask.
Why isn't it a fixed cost per lead?
Because a fixed cost per lead only ever protects us. Ad platforms don't charge a flat rate - what it costs to reach a homeowner swings with the season, the auction and the rebate cycle. A per-lead reseller pockets the difference when costs fall and quietly shares your lead harder when they rise. Either way you carry the market and never see the upside.
So we do it the other way around. You pay one flat fee for the cycle and we run a dynamic cost per lead underneath it. When ad platform CPMs spike, your guaranteed floor still lands - we absorb the extra cost, not you. When conditions are good and costs drop, that same fee buys more leads and the volume climbs. You're insulated on the bad months and you share the good ones. The price is fixed; the value moves in your favour.
What does "exclusive" actually mean here?
It means every lead goes to one installer - you - and nobody else. Ever. Not sold to three of your competitors, not resold a week later as an "aged" lead, not shared with a marketplace.
And we don't ask you to take that on trust. Every homeowner consents to be contacted by your business, by name, at the moment they submit the form. The exclusivity is built into the capture, not promised afterwards - there's structurally nowhere else the lead can go.
How are leads delivered?
However suits how you work. Leads can land as an SMS and email to your phone the moment they come in, and we can push them straight into your CRM if you run one. Most installers take all three so nothing slips.
On top of that, our AI texts the homeowner in your name within about 60 seconds of them enquiring - so by the time the lead reaches you, the conversation's already warm.
Is there any guarantee I'll get leads?
Yes. Every asset carries a guaranteed floor - a minimum number of leads for the 30-day cycle, committed in writing. If we fall short of it, you don't chase us: you either get the campaign kept running at our cost until the floor lands, or a pro-rata refund on the shortfall at the floor rate. Your call.
What we don't dress up: the floor is the guarantee, and the typical range above it is exactly that - typical, not promised. We'd rather set a floor we'll always hit than a number we'd have to weasel out of. What we can't guarantee is that a given homeowner answers or signs - no honest lead company can - which is why speed-to-contact and exclusivity matter as much as volume.
Am I locked into a contract?
No. It's month to month, billed in advance. Cancel any time before your next cycle starts - no lock-in, no exit fee, no notice period. If it's not working for you, you leave. The floor and the exclusivity do the work of keeping you, not a contract.